The Omooba Yemisi Adedoyin Shyllon Art Foundation, Lagos, has recently organized the meeting with Lydia Gatundu Galavu, Curator of Contemporary Art at the National Museums of Kenya who shared her experience and knowledge of how to successfully market African art. According to Lydia, one of the key problems why African traditional art is not attractive for Western audience is the lack of traditional and cultural context and the lack of adequate information when African artworks are displayed. In her presentation “Displaying Traditional Art in Contemporary African Time: A critical analysis on the best practices for contextualizing traditional art within its home environment”, the curator emphasized the importance of identifying the ‘story’ of art pieces in order to appreciate local aesthetics and to attract big business, arts connoisseurs and enthusiasts

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